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social media marketing

Busting Video Marketing Myths

November 27, 2020

a cellphone recording a video of a woman talking with text overlaid that says "Busting Video Marketing Myths"

Video has exploded in popularity in recent years, but some businesses still avoid video because of outdated myths. Some think video is just too expensive while others think it doesn't offer much value. The truth is that 88% of video marketers reported that video gives them a positive ROI. If you haven't seriously considered video marketing, now is … [Read more...] about Busting Video Marketing Myths

Author: Dave Meyer Filed Under: News, Social Media, Video Tagged: digital marketing, Social Media, social media marketing, video marketing

How to Get More Engagement on LinkedIn

November 6, 2020

a cellphone with the LinkedIn app open with text overlaid that says "How to Get More Engagement on LinkedIn"

LinkedIn is an unusual social media network. Content that goes viral on Facebook or Twitter may fizzle on LinkedIn. As the preferred place for business and networking online, LinkedIn has its own culture and own guidelines for what performs best. If you're looking to increase your engagement on LinkedIn, try these 5 tips to inspire more … [Read more...] about How to Get More Engagement on LinkedIn

Author: Dave Meyer Filed Under: LinkedIn, Marketing, News, Social Media Tagged: digital marketing, How To, linkedin, Social Media, social media marketing

10 Inbound Marketing Analytics to Watch

May 1, 2020

a computer against a blue background with text overlaid that says "10 Inbound Marketing Analytics to Watch"

Inbound marketing can generate a massive amount of new business for your company - but how do you really know if it's working? The pillar of inbound marketing is analytics.  This informs all your inbound efforts and how you tweak your content and strategy to reach more people. However with the wealth of information at your fingertips it's easy … [Read more...] about 10 Inbound Marketing Analytics to Watch

Author: Dave Meyer Filed Under: Hubspot, Inbound Marketing, Marketing, News, SEO, Social Media Tagged: analytics, Content, inbound marketing, marketing analytics, ROI, SEO, social media marketing

Social Media Impressions vs. Reach: Which Matters More?

April 10, 2020

two women holding a polaroid picture frame with text overlaid that says "social media impressions vs reach: which matters more?"

When we talk social media, we usually talk about impressions and reach. To the uninitiated, these terms sound interchangeable, but in the social media sphere there's a world of difference between them. So what are they exactly, and which one is more important? What are Impressions? Social media impressions are the total number of times your content … [Read more...] about Social Media Impressions vs. Reach: Which Matters More?

Author: Dave Meyer Filed Under: Facebook, Inbound Marketing, News, Social Media, Twitter Tagged: digital marketing, Instagram, PPC, social media marketing

2019 Trends in Digital Marketing (And What This Means for 2020)

December 20, 2019

a hand writing on a tablet. text overlaid says "

As 2019 winds down, it's time to look back at the biggest digital marketing trends of the year. All of these trends will continue to play a part in 2020 and beyond. Topics, Not Keywords Google continues to become more and more sophisticated. The most recent update, Bert, slid in at the end of 2019 and will shape the future of content on the web. … [Read more...] about 2019 Trends in Digital Marketing (And What This Means for 2020)

Author: Dave Meyer Filed Under: Inbound Marketing, Marketing, News Tagged: SEO, social media marketing, voice search

How to Use Instagram for B2B Marketing

June 7, 2019

How to Use Instagram for B2B Marketing featured image

Instagram is the land of selfies and food pics, but is there a place for B2B? It may seem like Instagram is only useful for consumer-oriented brands to post cute photos of their products, but B2B brands can also utilize Instagram to generate more business. HubSpot's team at their B2B Marketing Lab created a simple-to-follow guide on how to use … [Read more...] about How to Use Instagram for B2B Marketing

Author: Dave Meyer Filed Under: Buzz Tips, Marketing, News, Social Media Tagged: B2B, digital marketing, Instagram, social media marketing

How to Get Your đź’© in a Group with Automation

October 5, 2018

get in a group with automaton featured image

We love digital marketing, but we can't deny how frustrating it is to have to juggle dozens of different tools. Your website, your email marketing tool, your independent social media accounts, your Google Analytics, your Google My Business Listing, and that's just the bare minimum! If you also have to toss a CRM and other programs like Eventbrite … [Read more...] about How to Get Your đź’© in a Group with Automation

Author: Dave Meyer Filed Under: Buzz Tips, Hubspot, Marketing, News, Social Media Tagged: digital marketing, Email Marketing, inbound marketing, inbound strategy, online marketing, social media marketing

Social Media: The Good, The Bad and the WTF

September 14, 2018

social media the good, the bad and the ugly featured image

Ah social media...it's a great way to procrastinate, catch up with old friends and watch companies self-destruct. As long as social media has been around there have been people doing it right...and doing it wrong.  When businesses get caught up in drama online, it can get ugly, fast. Follow these tips and catch our Social Media Screwups Webinar on … [Read more...] about Social Media: The Good, The Bad and the WTF

Author: Dave Meyer Filed Under: Buzz Tips, Facebook, LinkedIn, News, PInterest, Social Media, Twitter, Video Tagged: digital marketing, Social Media, social media fails, social media marketing

5 Tips for Marketing to Generation Z

August 3, 2018

5 Tips for Marketing to Generation Z featured image

The generation after Millennials, the generation born to modern technology, "those darn kids" - whatever you know them by, Generation Z is a powerful slice of the upcoming American workforce. Born in in the mid-1990s to early 2000s, Generation Z makes up a whopping 25% of the US population. That's a larger piece of the population than the more … [Read more...] about 5 Tips for Marketing to Generation Z

Author: Dave Meyer Filed Under: Buzz Tips, Communication, Marketing, News, Social Media Tagged: digital marketing, generation marketing, generation z, marketing, online marketing, social media marketing

The Best Times to Post on Instagram, Facebook, Twitter, LinkedIn, Pinterest, and Google+ [Infographic]

June 8, 2018

Social media is one of the most cost-effective - and just plain effective - ways to reach your audience. But between all the various platforms and demographics, it's hard to know when exactly to post. The ideal time for you to post will depend on your audience and what your analytics show you. However, there are tried-and-true posting times that … [Read more...] about The Best Times to Post on Instagram, Facebook, Twitter, LinkedIn, Pinterest, and Google+ [Infographic]

Author: Dave Meyer Filed Under: Facebook, Google+, LinkedIn, Marketing, News, PInterest, Social Media, Twitter Tagged: BizzyWeb, facebook, google, Instagram, linkedin, Pinterest, Social Media, social media marketing, twitter

How to Tell if Your Social Media Marketing is Working

June 1, 2018

r Social Media Marketing is Working featured image

We won't tell you that you should be using social media (because you really, really should be by now). But we know that you may be struggling with justifying all the time and money spent on social media marketing when...to be blunt, it's hard to attach a direct sale to your efforts. Our clients often ask us how to tell if their social media … [Read more...] about How to Tell if Your Social Media Marketing is Working

Author: Dave Meyer Filed Under: News, Social Media Tagged: facebook advertising, ROI, Social Media, Social media advertising, social media marketing

10 Digital Marketing New Year’s Resolutions to Live By

January 12, 2018

10 Digital Marketing New Year's Resolutions to Live By

Wahoo! We all made it! 2018 Is finally here. Do you have your New Year's Resolutions picked out? Now's the perfect time to set some actionable goals for your business. Today we'll give you some easy-to-follow Digital Marketing New Year's Resolutions that will help guide your marketing and improve your ROI. 1. Evaluate Your Current Strategy You … [Read more...] about 10 Digital Marketing New Year’s Resolutions to Live By

Author: Jena Felsheim Filed Under: Communication, Marketing, News, Social Media, Video Tagged: 2018, digital marketing, Email Marketing, online marketing, social media marketing

How to Make Videos for Social Media

December 1, 2017

Video on social media was once a novelty, but is now an integral element in most social media platforms. In fact, one-third of all online activity is spent watching video. Between Facebook Live, YouTube and other video platforms a whopping 85% of the US internet audience watches video online. Now is the time to get started with video. Take a few … [Read more...] about How to Make Videos for Social Media

Author: Jena Felsheim Filed Under: Buzz Tips, News, Social Media, Video Tagged: digital marketing, facebook live, How To, online marketing, Social Media, social media marketing, video, youtube

What’s Your Digital Marketing IQ? [Quiz]

November 3, 2017

digital marketing iq FeaturedImage

Pop quiz time! Do you have your number 2 pencil and eraser on hand?    Just how much do you know about digital marketing? With all the buzzwords and conflicting information floating around on the internet, it's easy to lose your path. Take our quiz to find out if you're going the right direction (don't worry - this test won't count towards your … [Read more...] about What’s Your Digital Marketing IQ? [Quiz]

Author: Jena Felsheim Filed Under: Advertising, Buzz Tips, Marketing, News, SEO, Social Media Tagged: BizzyWeb, content marketing, digital marketing, Email Marketing, online advertising, online marketing, SEO, social media marketing

How to Take Photos for Social Media

July 28, 2017

how to take photos for social media FeaturedImage

Say Cheese! It's true: a picture is worth a thousand words. According to Brainrules.net, a person who hears a piece of information will remember just 10% of it three days later, while someone who sees that same information in a picture will recall 65% of it. Taking a good photo is key on social media. Luckily, all you need is your smartphone and … [Read more...] about How to Take Photos for Social Media

Author: Jena Felsheim Filed Under: Buzz Tips, Facebook, LinkedIn, News, PInterest, Social Media, Twitter Tagged: digital marketing, Minneapolis digital marketing, online marketing, Photography, Social Media, social media marketing

How Do I Know if My Social Media is “Worth It”?

June 30, 2017

How Do I Know if My Social Media is Worth It

Social media. You know you should be using it but you may be wondering: what's the point? Many business owners struggle to see the ROI of Social Media, especially when you're not selling a tangible product.   Sprout Social has some actionable tips for calcuating social media ROI. Read the full post on their site, or get the highlights … [Read more...] about How Do I Know if My Social Media is “Worth It”?

Author: Jena Felsheim Filed Under: Facebook, LinkedIn, Marketing, News, PInterest, Social Media, Twitter Tagged: digital marketing, facebook, online marketing, Social Media, Social media advertising, social media marketing, twitter

The Anatomy of a Successful Social Media Post

February 10, 2017

The Anatomy of a Successful Social Media Post - HeaderImage

Did you bring your scalpel? We're starting something new here at BizzyWeb. For the next few weeks, I'll be taking a look at successful social media posts, emails, blog posts and websites to narrow in on what makes them work. Today we're slicing open some successful social media posts to see how they're built. For our purposes today, I'm defining … [Read more...] about The Anatomy of a Successful Social Media Post

Author: Jena Felsheim Filed Under: BizzyWeb, Buzz Tips, Facebook, LinkedIn, News, PInterest, Social Media, Twitter Tagged: content marketing, digital marketing, online marketing, Social Media, social media marketing

How You’re Annoying Your Customers (Without Realizing It)

February 3, 2017

how you're annoying your customers on social media

For the first 16 years of his life, my younger brother's name was "STOPJON!." STOPJON! blew raspberries, jumped on the couch, yanked ponytails, trudged mud through the house and threw water balloons. STOPJON! never heard his name unless it was shouted in annoyance. Eventually, STOPJON! matured and graduated to "Jon," but not before leaving a legacy … [Read more...] about How You’re Annoying Your Customers (Without Realizing It)

Author: Jena Felsheim Filed Under: BizzyWeb, Buzz Tips, Communication, Facebook, Google+, LinkedIn, News, PInterest, Social Media, Twitter Tagged: digital marketing, facebook, online marketing, Social Media, social media marketing

2017 Social Media Image Size Guide [Infographic]

January 6, 2017

Social Media Image Size Guide featured image

New year, new selfies. 2017 is here and social media isn't going anywhere. Considering that 90% of the information transmitted to the brain is visual, social media is more important than ever. Start this year off right by making sure all your social media images are primed to pop. Below is our 2017 social media size guide. Remember to save this … [Read more...] about 2017 Social Media Image Size Guide [Infographic]

Author: Dave Meyer Filed Under: BizzyWeb, Buzz Tips, Facebook, Google+, LinkedIn, News, PInterest, Social Media, Twitter, Video Tagged: digital marketing, facebook, Instagram, linkedin, online marketing, Pinterest, Social Media, social media marketing, twitter, youtube

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