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Social media is one of the most cost-effective - and just plain effective - ways to reach your audience. But between all the various platforms and demographics, it's hard to know when exactly to post. The ideal time for you to post will depend on your audience and what your analytics show you. However, there are tried-and-true posting times that … [Read more...]
5 Steps to SEO Your Blogs and Page Content
Ah SEO...everyone's favorite buzzword that no one quite understands. There are literally thousands of articles online about Search Engine Optimization (SEO) and the right and wrong way to SEO (and even some arguing that SEO isn't important at all). The truth is that Google is ever-evolving and what SEO means is also constantly changing. However, … [Read more...]
17 Funny Out-of-Office Emails for the Holidays
Note: This blog was originally published 12/24/2015, updated 12/22/2017. As 2017 winds down, lots of people (us included) will be out of the office celebrating the holidays with family and friends. Here are some really funny, clever and snarky out-of-office messages sent this year, courtesy of HubSpot Blogs (full article here). By the way, … [Read more...]
How to Write a Catchy Headline [Infographic]
![How to Write a Catchy Headline [Infographic]](https://bizzyweb.com/wp-content/uploads/2017/12/12-15-headlines-FeaturedImage-300x185.jpg)
1...2...3...4...5...6...7...8...9...10...are you still here? Viewers typically leave a website within 10 to 20 seconds. With that kind of time crunch, you need to use every tool at your disposal to ensnare attention and keep your visitors around longer. One way to grab attention is with a snappy headline. Even if you have the most compelling blog … [Read more...]
Where to Find Free Images For Blogs and Social Media
You've just finished crafting the perfect blog post, but you know that images are key to making your content pop. No problem: just run to Google and find a picture, right? Wrong. Repeat after me: Google images are not free to use. Google images are not free to use. Many business owners fall into this trap and find themselves at the end of a … [Read more...]
What’s Your Digital Marketing IQ? [Quiz]
Pop quiz time! Do you have your number 2 pencil and eraser on hand? Just how much do you know about digital marketing? With all the buzzwords and conflicting information floating around on the internet, it's easy to lose your path. Take our quiz to find out if you're going the right direction (don't worry - this test won't count towards your … [Read more...]
Same BizzyWeb, New Look
It’s official: we’ve got a new look. If you’ve been following us on Facebook and Twitter, you probably noticed we were up to something. Well, the honey-brick road has led us here.We’ve been working our butts off behind the scenes to get this new site live, and we couldn’t be happier! We talk the talk, but it’s time for us to walk the walk. Our new … [Read more...]
The 25 Worst Passwords of 2015 [Infographic]
Folks, it's now 2016. It's officially time to stop using "password" as your password. Last month, SplashData released its list of the worst passwords of 2015. "Password" and "123456" continue to top the list. The Force Awakens saw the inclusion of "starwars" and "solo" on the list. View the detailed breakdown on the press release over at … [Read more...]
What and How Often Should You Post on Social Media? [Infographic]
by Azure Collier, Constant ContactWhen I’m hosting Constant Contact’s social media webinars, I get a lot of questions from small businesses and nonprofits on social media best practices.One of the things I hear most often is “What should I post on social media and when should I post it?”That’s why we created this cheat sheet.In this cheat sheet, … [Read more...]
Five Facebook Advertising Features You Haven’t Tried Yet
As 2016 marches on, now is the perfect time to re-strategize your social media campaigns. You've probably tried Facebook advertising already, but have you tried video ads? Did you know you can pinpoint-target a specific market (say, women in their 40s who drive a Prius and watch detective shows)? Mike Bird and Webbiquity highlight five Facebook … [Read more...]
Anoka Area Chamber of Commerce Seminar: Social Media 101 & 102
They’re out there – how do you reach them? You know your prospects, clients and members are active on social media. Are you asking: can social media really be harnessed for your business or nonprofit? Perhaps you’re not convinced that it works – or you are, but you’re feeling overwhelmed and are not sure how to get started marketing your business … [Read more...]
12 Warning Signs Your Website Redesign Could End In Catastrophe
It's a story we hear too often from our clients: they spent thousands of dollars on a brand-new website only to find out that they can't edit it, or it's not mobile-responsive or Google has flagged it as malware. That money is gone, and now they're left with an unusable website and the prospect of wasting even more money trying to make it … [Read more...]
Email Design Best Practices: How to Design the Perfect Email in 2016 [Guide]
by Ryan Pinkham, Constant ContactFirst impressions matter. And when someone opens your email, what they see is going to determine what they do next.Following email design best practices ensures your email looks good and delivers real results.If you’re using an email marketing service like Constant Contact to do your email marketing, you’re in … [Read more...]
The What, When, and Who of Successful Emails [Infographic]
Jason Fidler, Constant ContactHere at Constant Contact, we’re always uncovering new data to help you create effective email campaigns.Whether it’s providing the best time to send emails based on the industry you’re in, or taking a look at what types of content result in the best click-through rates, we work hard to ensure that small businesses and … [Read more...]
15 Last-Minute Holiday Email Ideas to End 2015 with a Bang
by Ryan Pinkham, Constant ContactLet’s face it.No matter how hard you try, it’s difficult to ever be completely prepared for the holiday season.Hopefully you’ve prepared your store or office to make sure you’re providing the best experience to customers.But what about your marketing?A tool like email marketing makes it quick and easy to promote … [Read more...]
3 Ways to Automate Your Email Marketing this Holiday Season
Bria Sullivan, Constant ContactThe holidays are a busy time for your business.And with so much to do, you may be wondering how you’re going to keep up with your growing list of marketing responsibilities, while also keeping your business running smoothly.When it comes to your email marketing, one of the best ways to save time while still driving … [Read more...]
5 Ideas to Make This Your Most Profitable Holiday Season Yet
Ryan Pinkham, Constant ContactIf the holidays are a busy time for your small business, you know how important the next few months will be.Consumers are expected to spend big this holiday season. If you want them to shop small, you need to plan ahead.Luckily, there are simple steps you can take to set your business up for success.Here are five … [Read more...]
How a Small Business Made $67,000 from One Cyber Monday Email
Miranda Paquet, Constant ContactWhen Heath Bowman, owner of Southeastern Underdeck Systems, sent out an email last year on Cyber Monday, he wasn’t expecting anything groundbreaking. “Our Cyber Monday offer was our first email with Constant Contact,” Heath explains. “To be honest, I really wasn’t expecting anything from it. I had never run a … [Read more...]
28 Ideas to Jumpstart Your Holiday Email Marketing
Ryan Pinkham | Constant ContactIs email marketing part of your holiday marketing plans? If not, you could be missing out. Here’s why:Last year, Constant Contact customers sent 1.3 billion emails in the week leading up to Cyber Monday.Email marketing was the #1 driver of online sales on Black Friday 2014.Constant Contact customer Southeastern … [Read more...]
Email Marketing Myths and Misconceptions
by Ryan Pinkham, Constant Contact Email has never played a more prevalent role in our day-to-day lives. With today’s mobile technology, most people are never far from their email inbox, which is exciting news for businesses and organization trying to stay in touch with current and potential customers. But even in today’s hyper-connected world, … [Read more...]
4 Ways to Make Your Call-to-Action Buttons More Effective
by Dan Shewan, Constant Contact Whether you’re preparing to send an email blast or running a paid search campaign, your calls to action can make or break the success of any digital marketing initiative.A persuasive, compelling call to action (CTA) can convince even the most hesitant prospect to convert, but there’s more to it than just a tempting … [Read more...]
Making Sense of Google Analytics: 10 Tips for Small Businesses
by Jeremy Taylor, Constant ContactGoogle Analytics offers a truly extensive range of actionable data. It will show you who’s browsing your website, how they’re using it and how they found you. Without analytics, you rely on guesswork (and guesswork is a terrible business model).The problem is that it can be tricky to identify the metrics that … [Read more...]
10 Tips for Handling Unsubscribes
In this informative article, HigherVisibility blogger Amanda DiSilverstro offers a variety of tactics to try to make the most out of "unsubscribe" requests.* * *10 Ways to Optimize Your Blog’s Unsubscribe ProcessFinding new readers to subscribe your newsletter or email marketing campaign is a top goal for any company, but it’s important to remember … [Read more...]
Can Your Customers Trust Your Website?
We're hearing more and more frequently about hackers breaking into a company's back end systems and stealing customer information. As a business owner, it is your responsibility to protect and secure customer information and keep hackers at bay. How confident are you that your business's website is protecting your most important asset - your … [Read more...]
Top Four SEO Trends for 2015
Google is now better able to reward high-quality Web content that is relevant to a search query, and less dependent on traditional signals, such as keywords, according to a recent report from Searchmetrics and detailed in this article by MarketingProf's Ayaz Nanji.Below are four key search engine optimization (SEO) lessons from the report, as … [Read more...]
How to Get Found Online
Miranda Paquet, Constant Contact Questions about Social, Search, and Online Listings Search and SEO1. How can I use keywords to get more people to visit my website?Start by making a list of terms (shoot for about 25) that are relevant to your business’s products or services. Think about the words a potential customer might use to find your … [Read more...]
The Ultimate Guide to Growing a Massive Email List
Ryan Pinkham, Constant Contact How many of the people who visit your website or come into your store on a daily basis actually end up joining your email list?What if you could double, triple, or even quadruple that number?What would that mean for your business?Growing a massive email list may seem like a lofty goal, but remember: you already have … [Read more...]
4 Tips for Click-Worthy Emails
Email marketing remains one of the most effective methods of marketing to customers and prospects. In fact, recent studies show that more than 82 billion consumer emails are sent every day! So what can a business owner do to stand out in this virtual tsunami of messages? This recent MarketingProfs article by Emily Konouchi looks at ways to increase … [Read more...]
3 Social Media Online Tools Use Can Use To Educate Your Prospects
Are you wondering what the best strategy is to be seen as an expert in your field? The days of the pushy used car salesmen are over. Many small business owners have had a lot of success in educating their clients to prove their expertise. This blog covers 3 online tools you can use to consistently educate your clients and … [Read more...]
Utilizing E-Mail to Market Effectively – Find Out How on the Next BizzyWebinar!
Bummer. You missed this week's live broadcast. Fortunately, you can still watch the archive video above. Join us next week live on the webinar, or in person at our new headquarters for the next BizzyWebinar workshop! There is a tool out there that most Internet users check more often than any other social network, website, or gadget. Most of us … [Read more...]
Getting Found with Google: Google My Business
You missed the live broadcast, but above is the replay! We had a full house today for our in-person seminar, and so we're re-recording today's content for the web. Enjoy! Google announced a new feature last week to help businesses manage their online presence. The “Google My Business” tool allows business owners to update their search, maps and … [Read more...]
Does Your Social Media World Buzz Effectively? Find Out in the Next BizzyWebinar!
Bummer. You missed today's webinar. But don't worry! You can still view the archive by clicking on the video above. Don't forget to join us next week for the next BizzyWebinar! The world of social media is buzzing with new ways to share your life via pictures and video. In this week's BizzyWebinar we'll offer tips on how to make the following … [Read more...]
Create a Killer LinkedIn Profile: Special BizzyWebinar with JoAnne Funch of Marketing Dish!
Bummer. You missed this special live webinar featuring JoAnne Funch. No worries - you can still get up-to-date on how to create a killer LinkedIn profile by watching the archive video above. Join us next week! If you work in any business to business (B2B) industry, have corporate clients or are looking for great connections, LinkedIn is one of … [Read more...]
BizzyWebinar for 6/4: Facebook Design Changes
We are LIVE on Buzz Builders! Join us on Google Plus for an interactive session and to take advantage of our Q&A tool to ask questions. Facebook’s new design for business pages is finally rolling out! The new design is much cleaner and looks similar to the new timeline design for personal pages. The main changes include: Timeline has been … [Read more...]
BizzyWebinar for 5/28: Building a Successful Website – What You Need to Know
Bummer - you missed our LIVE broadcast. But no worries! You can still watch the archive video above to stay-up-to date on this week's BizzyWebinar Topic. Be sure to join us next week in-person or online as we talk about some new design changes for Facebook. See you next Wednesday! Websites are almost a commodity these days - the barrier to entry … [Read more...]
Buzz Builders for 5/21: Managing Your Reputation
Bummer. You missed the live broadcast. But no worries! You can still catch up on how to manage your online reputation by watching the archived video above. Join us next week for our next Buzz Builders workshop! You may have heard of online review sites like Yelp, Foursquare, Google Plus or, of course, Facebook. These tools are great ways for … [Read more...]
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