Like Moneyball for Your Website: 5 Keys for Growth Driven Design
August 5 @ 12:00 pm - 1:00 pm
“You get on base, we win. You don’t, we lose. And I hate losing Chavy. I hate it. I hate losing more than I even want to win.” – Billy Beane, Moneyball
Think of your website as a baseball team – it gets older, slower, and you stop winning in the rankings. Why? It’s all about the numbers and statistics.
If your website isn’t managed properly, it gets older and stale, it loses the ability to sell for you. It doesn’t draw people in to fill the stands (or get you leads). How do you combat this? Growth Driven Design is the answer. Growth Driven Design takes your website, improves it month-over-month, and when you combine it with marketing let’s you hit balls out of the park, and get the runs in that you need.
How, you may ask? By looking at the stats. You have to know what your user’s experience is – and how it could be better. What marketing is resonating? Where are people falling off of your website? By keeping track of all of it, and watching your user, you can guess what they’re going to do next. You want to get on base a lot – do you care if it’s a walk or a hit?
In this webinar you will learn:
- What Growth Driven Design is
- The 5 Keys of Growth Driven Design
- How it all affects your rankings
- How to keep track of it all
Join us for this great webinar! Why doesn’t everybody do this, you ask? “When your enemy’s making mistakes, don’t interrupt them.”
Trygve Olsen, BizzyWeb’s Director of Business Development, has a wealth of experience in marketing after running his own digital marketing business, servicing both national organizations and helping to grow local businesses across the country. Trygve has extensive experience in website development, branding, organic SEO, special event management, Social Media marketing, and email marketing. He is a small business advisor for the SBDC in Minnesota, won several awards for creative works and has ben a speaker for nationally known organizations since 2011.