I'll let you in on a little industry secret: even writers don't like writing. Writing can be invigorating, watching the pieces fall into place...but more often than not, it's a deadline breathing down your neck and a creative well run dry. Like many things in life, you have to fake it till you make it. If you're not a writer by nature, that's ok.
It's not about you. It's about them. One of the fatal mistakes business owners make on their websites is focusing on what they want to see, and not what their potential customers want to see. Often, we fall back on phrases like "since 1975, we have...." or "we lead the industry in..." which, while impressive, don't really matter to your
At BizzyWeb, we believe in a simple adage: The more you help people, the more successful you’ll become. We’ve geared our blog and email newsletter to helping as many people as possible, and we’ve published more than 300 free BizzyWebinars to help our clients and friends learn how to improve their marketing using digital tools. Helping feels
2012 was a great year. The world didn't end. Marvel's The Avengers was released. We saw the transit of Venus for the last time until 2117. But if your website was last redesigned in 2012, that's anything but great. Traditional web design is broken. The struggle with traditional design is that almost immediately after a site is launched, the design
Your website is the most important online sales tool you have - unfortunately, it's often also the most neglected. If you aren't seeing online leads like you'd hoped, it's time to re-evaluate. Why Your Website Isn't Working 1. It's Not Mobile Responsive If your site can’t be read easily on smart phones and tablets, that’s a huge red flag.
You might remember a few weeks ago when we introduced you to a new way to approach website design and online marketing: User Centered Web Design. Just as a quick refresher, UCD approaches web design as an ongoing process. In a User Centered Web Design approach, websites are continuously updated every month, with substantive changes to keep your