BizzyWeb | Minneapolis Web Design & Digital Marketing
We’re all bombarded with so many words a day that they all blur together into a shapeless mush. It takes some truly special content to stand out from the rest. How can you make your online marketing efforts reach the most people? Make it epic. Stories unite us. They define us. There’s a reason why stories like the Iliad and Paradise Lost are still
What makes a good social media post? Today we're slicing open some successful social media posts to see how they're built. For our purposes today, I'm defining "successful" as any of the following: Reached at least 20% of followers Received 5% engagement compared to total number of people reached Received comments and/or shares These
I'll let you in on a little industry secret: even writers don't like writing. Writing can be invigorating, watching the pieces fall into place...but more often than not, it's a deadline breathing down your neck and a creative well run dry. Like many things in life, you have to fake it till you make it. If you're not a writer by nature, that's ok.
Learning how to create and bid for ads online is a daunting process - which is why so many business owners rely on marketing companies to create their online ads for them. But it's also useful to peek behind the curtain and understand how to create an online ad bidding strategy. Today we'll cover the two most popular online ad platforms - Facebook
What You Should Know About Cyberbullying and Small Businesses Online, safety is key. You browse the internet with anti-virus programs, avoid suspicious email attachments and guard your personal information. But a quick click away or a program can’t protect you from the greatest online threat: cyberbullying. But what should you do when you encounter
When we talk social media, we usually talk about impressions and reach. To the uninitiated, these terms sound interchangeable, but in the social media sphere there's a world of difference between them. So what are they exactly, and which one is more important? What are Impressions? Social media impressions are the total number of times your content
You know your customers are online, but how do you reach them? Online advertising is a fantastic way to reach many people quickly, but where should you advertise online? And which is better: Google or Facebook? What are the Differences Between Google Ads and Facebook Ads? The main difference between Google AdWords and Facebook Ads is how ads are
Facebook, I'd like you to meet inbound. I think you two will really hit it off. Facebook ads are a great way to quickly get your business in front of many new people, but if you aren't strategic, you might as well just kiss all your money goodbye. Integrating your Facebook ads with an inbound marketing strategy is an easy way to see better
Ah social media...it's a great way to procrastinate, catch up with old friends and watch companies self-destruct. As long as social media has been around there have been people doing it right...and doing it wrong. When businesses get caught up in drama online, it can get ugly, fast. Follow these tips and catch our Social Media Screwups Webinar on
![The Best Times to Post on Instagram, Facebook, Twitter, LinkedIn, Pinterest, and Google+ [Infographic]](https://bizzyweb.com/wp-content/uploads/2018/06/06-08-BlogFeaturedImage.jpg)
Social media is one of the most cost-effective - and just plain effective - ways to reach your audience. But between all the various platforms and demographics, it's hard to know when exactly to post. The ideal time for you to post will depend on your audience and what your analytics show you. However, there are tried-and-true posting times that
If you haven't heard the news yet, Facebook is making major changes to their algorithm. Again. These changes will directly impact all business pages. You can read the full statement on Mark Zuckerberg's Facebook page, but here are the highlights: The first changes you'll see will be in News Feed, where you can expect to see more from your
You've just finished crafting the perfect blog post, but you know that images are key to making your content pop. No problem: just run to Google and find a picture, right? Wrong. Repeat after me: Google images are not free to use. Google images are not free to use. Many business owners fall into this trap and find themselves at the end of a
If you spend a lot of time on Facebook, you've probably noticed how it feels smaller and smaller. Are you seeing the same 10 posts multiple times a day, and only seeing a few people on your feed? It's not just you: a side effect of Facebook's targeted algorithm is that it narrows your view. This is particularly frustrating for business owners,
We all enjoy a good online train wreck. That is - as long as you aren't the one at its center. Learn by example - these brands paid for their social goofs, so you can avoid them in the future. Pssst: Want to increase your social media results from marketing? Click here! Rhode Iceland Tourism When you think glaciers and volcanoes, does "Rhode
Say Cheese! It's true: a picture is worth a thousand words. According to Brainrules.net, a person who hears a piece of information will remember just 10% of it three days later, while someone who sees that same information in a picture will recall 65% of it. Taking a good photo is key on social media. Luckily, all you need is your smartphone and
Social media. You know you should be using it but you may be wondering: what's the point? Many business owners struggle to see the ROI of Social Media, especially when you're not selling a tangible product. Sprout Social has some actionable tips for calcuating social media ROI. Read the full post on their site, or get the highlights
It's no secret how important online reviews are to businesses - 88% of customers rely on them to decide whether or not to do business with a local company. But many business owners are so laser-focused on getting reviews that they don't consider responding to reviews. It's inevitable - if you're actively soliciting reviews, you're going to get a
![How Much Time Do People Spend on Social Media? [Infographic]](https://bizzyweb.com/wp-content/uploads/2017/05/BlogFeaturedImage.png)
We all do it: in line at the grocery store, lying in bed at night, during your lunch break, on the toilet - you might even be doing it now. Mindlessly checking your social media networks has become an ingrained habit for most of us. Whether your poison is Facebook, Twitter, LinkedIn, YouTube or something else, if you're like most people you spend
Facebook check. 1-2-1-2. Is this thing even on? Don't worry, you're plugged in - it's Facebook, not you. If you've spent any time on your Facebook Business page, you've shared the frustration of feeling like no one can hear you. Unfortunately, it's true - your posts aren't reaching your entire audience. Why Aren't I Reaching People on
For the first 16 years of his life, my younger brother's name was "STOPJON!." STOPJON! blew raspberries, jumped on the couch, yanked ponytails, trudged mud through the house and threw water balloons. STOPJON! never heard his name unless it was shouted in annoyance. Eventually, STOPJON! matured and graduated to "Jon," but not before leaving a legacy
![2017 Social Media Image Size Guide [Infographic]](https://bizzyweb.com/wp-content/uploads/2017/01/2017-social-media-image-size-FeaturedImage.jpg)
New year, new selfies. 2017 is here and social media isn't going anywhere. Considering that 90% of the information transmitted to the brain is visual, social media is more important than ever. Start this year off right by making sure all your social media images are primed to pop. Below is our 2017 social media size guide. Remember to save this
2016 is finally over. It's time to brush off the dust of last year and step forward into 2017. A lot changed in the digital marketing landscape over the last 12 months. Here are the top digital marketing trends in 2017 that you need to know to keep your business competitive. Digital Marketing - You Have to Be There It may seem obvious, but
You can't afford to ignore online reviews - your customers sure don't. 88% of consumers read reviews to determine the quality of a local business. Before ever picking up the phone, your customers will be searching for your online reviews. If you don't have any, they may not buy. But getting online reviews is a struggle many business owners face.
Schadenfreude is the German word for "pleasure derived by someone from another person's misfortune." There are few situations more ripe for Schadenfreude than social media fails. Tweets can be deleted, but screencaps are forever. We're looking back at the worst social media fails of 2016, with tips on where they went wrong. We don't want any of you
As an online marketing agency, SEO is a common topic of discussion around the BizzyWeb office. This recent blog post published on Webbiquity.com by guest author Jack Dawson is an informative and easy-to-understand explanation of old versus new SEO. * * * by Jack Dawson Everyone implementing SEO usually has the same question – how long before I rank
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